Local SEO is a vital part of a funeral home’s digital marketing strategy. Here are three funeral home SEO services you shouldn’t overlook when trying to improve your funeral home’s search engine results.
Reviews
One of the ways Google determines who appears higher up in the search results and while looking at results in their maps is through reviews. Highly reviewed companies are seen as more credible and valuable businesses, so Google shows them first. You should encourage customers to leave reviews of their positive experience with your funeral home and be sure to promptly respond and thank them for their business.
Links
Links to your funeral home’s websites are essentially little endorsements of your company. However, they need to be from local sources and relevant places. Charity, sponsorships, and interviews are great ways to garner organic links and improve SEO. They’re also a great way to get your business in front of people within your community.
Google Business
One of the most overlooked funeral home SEO services is completing a Google My Business (GMB) profile. Your GMB profile shows your location, website, phone number, and hours on Google. It also shows links to your social media profiles. A lot of funeral homes don’t realize a completed GMB profile can boost their search engine ranking and drive potential customers to your website.
If you’re looking for ways to drastically improve your digital marketing and online presence, visit JR Purple Funeral Home Marketingfor funeral home SEO services. They can optimize your website, build links and relevant content, and improve your local search engine ranking.
